"The highest education is that which does not merely
give us information but makes our life in harmony
with all existence."
- Rabindranath Tagore
Informations françaises cliquez ici
“I hear and I forget.
I see and I remember.
I do and I understand.”
This is the last email from our 5th Anniversary Celebration series.
In our previous letters we described Homes&Land services and products, which were created for the last 5 years and many methods of implementation of a strong marketing system.
What is more important than reliable and helpful tools?
Our relationship. The feeling of a trustworthy and faithful shoulder to lean on in the moment of weakness or stress. If we do not have it, than what's the point?
For the past 5 years we have built a reliable establishment. Our foundation keystone is "listening". Yes, we know the difference between "listen" and "hear". It is of paramount importance to us - listening to what you have to say, to your vision and point of view, in order to understand how we can help you better. And if we cannot, we will always refer you to a reliable and accountable professional.
"Every day that we spent not improving our products was a wasted day." - Joel Spolsky, Stack Overflow co-founder
Our credo is: "Do not sell, but help to buy". It makes not much difference if you are a marketing expert or a real estate broker, with 30 years or with 2 days experience under your belt.
We all seek to help our clients to puzzle out their situation and make the right choice, whether they sell or buy and create a long-term, protective, loyal, and ongoing business relationship.
There are 3 main steps on this path:
- Listen and Hear (HL)
- Show and See (S)
- Do (D)
We call it: "HLSD Success" (or Homes&Land Success Development).
How can we hear the one who needs our help:
- We ask questions.
- We ask more leading questions
- If we still are not 100% clear, we return to phase 1 and 2.
The most traditional way to display services to a client is: bring lots of flyers, publications and other visual aids to impress the Potential Client. Every Tom, Dick, and Harry does the same, for their Potential Clients. Same documents, same presentations, same publications.
Homes&Land shoots your brand out of the crowd.
Brand building - Trump style.
The word Trump has become synonymous with success, luxury and being fearless. While some may say it's too aggressive, like him or not, you have to respect what he's accomplished. Trump doesn't wait for something to be 'finished' to start promoting it. Marketing continues while the project is 'under construction'.
While you build your brand, get out there and share your message with the masses of buyers and sellers. Exposure is vital. You must get the word out that you're in the business. Everywhere - social networks, online, in print and through word-of-mouth.
Imagine how impressed home sellers will be if your presentation includes Homes & Land's print and online products. You will win quality listings by showing home sellers how their property can stand out in a crowded marketplace.
If all we do is not enough, we keep our minds and eyes open. We are always ready to be attentive to your vision and ideas of your brand development. Team up with the best and you are deemed to succeed.
"We intend to conduct our business in a way that not only meets but exceeds the expectations of our customers, business partners, shareholders, and creditors, as well as the communities in which we operate and society at large." -
What else can be said about the road to success and many other ways to help your clients make the right choice at the right time?
Act. There is no better way to put it, other than: "Just do it!". We invite you to join the celebration of 5th Anniversary of Homes&Land of Montreal.
Let's make the Real Estate world a better place.
Join us to celebrate Homes & Land of Montreal 5-years Anniversary!
Deadline - October 29th, 2015
- Special price for direct upload from Centris
- Free website and marketing materials.
- Handymen book to give away to your clients (Applicable "Do It Yourself" tips that every home owner will appreciate. All new clients will get a DIY books after 12 magazine editions. You can give away the book to a new home owner as a gift for home purchase thus continuing your own branding as a professional that they want to do business with in the future.)
- Take 12, get 13th FREE. Free 13th ad in the Homes & Land magazine when you take 12 times advertising package.
- Congratulation package to your vendors whose properties are featured in our birthday edition. We will send a copy of Homes & Land magazine to the sellers with endorsement for you. Free of charge this time!
- Talk to your trusted contacts to call us and we will place them on the back of thousands of envelops that we sent out to your clients every month. Mortgage brokers, inspectors, handymen that you work with can enjoy this additional exposure and also promote your services at the same time.
We would like to put your kind words on the pages of our birthday edition.
If you have good things to say about your partner - Homes & Land - that's the time!
Send us an email and we will be able to include it in the next edition of Homes & Land.
Register here with your best email for annual membership for only $39.90 and you will get:
- regular emails with editorials, updates and valuable content
- the Homes & Land magazine FREE of charge on monthly basis
- access to the full, uncut "Do It Yourself" articles
- "Do It Yourself" magazine printed at the end of the year and delivered to your home.